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'Big business
and start-ups: competition or
competitive advantage?'
Imperial
Business Insights with Tim Kay, Technology
Start-up Evangelist, KPMG High Growth
Technology Group
Big
business is struggling to keep up with changes
in technology, customer preferences and
employee demands. Start-ups are seen as
innovative with an ear to the ground that
quickly allows them to define and disrupt a
market. But can these entities, at opposite
ends of the spectrum in terms of size,
structure and formality usefully interact?
What can big business do to better understand
the value of start-ups? Does the traditional
operating model of big business allow for
innovation from outside of their corporate
domain? And what can start-ups do to be more
accessible by corporates? Based on his work
with KPMG’s High Growth Technology Group Tim
Kay will outline what is currently happening
in the sector, the benefits and challenges.
Register for this event
here
Find
out more about this term's
Imperial Business Insights Series in
association with principal partner KPMG.
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